Flair x Monoprix: The Collab
1 year after its launch, Flair is proud to announce its collaboration with Monoprix!
From December 5th onwards, you can find our 2 bodysuits created in collaboration with Monoprix in the 60 largest Monoprix stores in France, in Qatar and in Luxembourg, and on www.monoprix.fr.
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List of participating Monoprix stores:
Paris |
Monoprix Opéra Monoprix Les Halles Monoprix République Monoprix Saint-Paul Monoprix rue de Rennes Monoprix Raspail Monoprix Champs-Elysées Monoprix Saint-Augustin Monoprix Fontaine Monoprix Saint-Antoine Monoprix Roquette Monoprix Dimax Monoprix Italie Monoprix Montparnasse Monoprix Beaugrenelle Monoprix Commerce Monoprix Vaugirard Monoprix Lecourbe Monoprix Passy Monoprix Auteuil Monoprix Mozart Monoprix Lévis Monoprix Ternes Monoprix Nation Monoprix Pelleport |
IDF |
Monoprix Sablons Monoprix Boulogne Monoprix La Défense Monoprix Versailles Monoprix Saint-Cloud Monoprix Issy-les-Moulineaux Monoprix Asnières Monoprix Saint-Mandé Monoprix Montreuil Monoprix Saint-Germain-en-Laye Monoprix Charenton Monoprix Parly 2 Monoprix Viaduc
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Lyon |
Monoprix Grand Bazar Monoprix Croix Rousse |
Bordeaux |
Monoprix Saint Christoly Monoprix Le Bouscat |
Lille |
Monoprix Lille Tanneurs Monoprix Croises Laroche |
Marseille |
Monoprix Rond Point Marseille 8 - metro rond-point du Prado |
Toulouse |
Monoprix Toulouse Toulouse - rue d'Alsace Lorraine |
Aix-en-Provence |
Monoprix Aix Mirabeau |
Nice |
Monoprix Victoire |
Cannes |
Monoprix Rue du Maréchal Foch |
Ajaccio |
Monoprix Ajaccio |
Montpellier |
Monoprix Polygone Shopping centre |
Avignon |
Monoprix Avignon Rue République |
Nantes |
Monoprix Nantes |
Strasbourg |
Monoprix Kleber |
Rennes |
Monoprix Colombia |
Grenoble |
Monoprix Grenoble |
Reims |
Monoprix Drouet d'Erlon |
LIST OF MONOPRIX IN LUXEMBOURG :
Luxembourg |
Monoprix Fort Bourbon Luxembourg - rue du Fort Bourbon |
Doha |
Monoprix Festival City Monoprix Twin Palm |
Yes, we know. We didn't believe it either when they approached us a few months ago for a collab. That's why we wanted to tell you more about this adventure...
February 2018: The contact
The first thing is that they approached us and not the other way round, and that makes us proud!
They told us about this Made in France operation that they wanted to organise at Christmas to highlight the biggest names in Made in France but also the young hopefuls of French creation...
The first question that came to mind, like you, was "how did they know about us?
The 2nd question/thought: "They consider us as the hope of French creation?! Wahoo 🤩"
I guess when you do things from the heart (#madeinfrance #body) it pays off in the end. Well, at this stage, there's no point getting excited. Nothing was done yet.
March 2018 : Development / Creation
They wanted 1 exclusive model. So we started to work hard to offer them 10 different sketches drawn exclusively for this collab.
They wanted 1. They chose 2. Tadaaaaa :
11 MONTHS AFTER ITS LAUNCH, FLAIR IS PROUD TO ANNOUNCE ITS COLLABORATION WITH MONOPRIX!
April 2018: Refining // Talks
The objective: To get the 2 selected sketches into the Monoprix prices.
You know that made in France is expensive. You know it too, if not we tell you, we do everything to offer you our bodysuits at the best prices. Our goal is to see you all in bodysuits (emoticons with heart eyes).
After an intense meeting at the workshop, we reworked the sketches a little so that they would fit into the Monoprix prices. The quantities helped...
April 2018: Sketch presentation - round 2
We explained our constraints to them, they explained theirs to us. In short, we negotiated and validated the 2 final sketches.
April 2018: Validation of prototypes
So we created the protos and sent them. Not only did they validate them, but apparently they also liked them a lot because they finally decided to increase the quantities.
June 2018: Production is ON
Production is underway. On our side, we are preparing the labels...
September 2018: Revealing yourself
The presentation day of the operation was on Tuesday. We think you liked them and we hope you will like them! Tell us what you think in comments :)
5 December 2018 : FLAIR AT MONOPRIX!
This year, for Christmas, Monoprix has decided to honour French heritage. It is therefore alongside several designers made in France that you will find us in the 60 largest Monoprix stores in France and on their eshop from December 5th. Among them: Elise Chalmin, Le Slip Français, Aigle, Peugeot,... Too proud to be with these great names !
THE LAST WORD
(for those who made it this far...)
It's not to make a big deal of it that we're telling you all this, it's simply that the life of an entrepreneur is the big 8, 8 times a day and that opportunities like a collab' with Monoprix are the top of a big 8 at its MAX! So we're really happy and we want to share it with you because we know that it's all...
thanks to YOU, your support, when you talk about Flair to your friends, your colleagues... Our best showcase is YOU!
Clémence, creator of Flair.