Did you know that?

Less than 70 years ago, France was dressing itself. Not so long ago, the fashion industry generated many jobs in France and its carbon footprint was much lower.

Manufacturing elsewhere than in France would not make sense for Flair: beyond creating pieces that we love, we want to promote French know-how.
However, this has a real cost. Today we want to explain how we calculate the price of our bodysuits and therefore our margin.

By having our bodysuits produced in Troyes, in a recognised workshop, we are sure that the seamstresses have decent working conditions, respectful and are paid in the fairest way possible.

By producing abroad, in China for example, textile companies pay between 5 and 10 times less for labour than in France. This is why they can afford to apply coefficients varying between X6 and X9 (for a piece that will cost them 10€ to produce, they will sell it for between 60 and 90€, which is also the reason why they can afford to have sales...)

By producing in France, and so that our products remain as accessible as possible, we choose to have a reasonable margin: we apply a coefficient of approximately X3. The margin generated is used to pay our salaries, our premises, our logistician, the advertising to make us known etc...

As our friends at Slip Français have said so well, we too choose the value of the product rather than its price. A garment made in France has a cost but it is fair. Your garment lasts over time and we try to offer you more and more services to make it accessible (payment in 3X, second hand offer).

Since the Covid crisis, brands like Zara or H&M are less and less popular.
We hope that the idea of producing "much better and buying much less" will soon make its way into everyone's mind!

Thank you to our customers who allow us to accomplish this mission!